What is that makes Thailand one of the most vibrant, energetic, and creative nations in Asia today? Aside from its magnificent landscapes and lush fertility, Thailand´s history and culture reflect the rich artistic heritage of a magnificent kingdom. The kingdom´s identity continues to thrive and evolve, not just by adapting to contemporary trend bus also making its own imprint on the world today.

What gives Thailand such a strong presence in the region? For one thing, Thailand has the distinction of being the only country in Southeast Asia that was never colonized by a foreign power. There were repeated invasion attempts by the Burmese in ancient times, and a brief Japanese occupation in WWII, but the most part, Thailand has always been, like its name, the Land of the Free.

Thailand evaded European colonization thanks to the intelligence of her rulers, who tolerated foreigners, played them off against one another, and traded outlying lands in Laos and Cambodia to safeguard Thai independence. While maintaining an attitude of openness to foreign cultures, the Thai nation has always retained its own strong sense of identity and cultural pride.

Thai people possess a spirit of patriotism and independence, as well as great zest for life. Their reverence for all its forms is manifest in the gentle compassion given to human beings, and to the passion exhibited in food, arts, faith, and work.